We connect your tech solution with relevant stakeholders within EDEKA.
We connect your tech solution with relevant stakeholders within EDEKA.
The techstarter platform simplifies the cooperation between tech companies and EDEKA merchants. Along the entire track the techstarter team supports you with the successful deployment of your tech solution at EDEKA. The scouting focuses on high-priority challenges faced by EDEKA merchants, the seven regions and the headquarter in Hamburg, Germany. We want to shape the grocery retail shopping experience of tomorrow, together with tech companies.
Provide relevant and validated tech innovations for EDEKA.
We are an interdisciplinary team of tech nerds, start-up founders, food retailer experts and design thinkers. In the heart of Berlin, at the Food Tech Campus, we co-create tech solutions for EDEKA stores of the future.
Head of techstarter
Kamila is the strategic mastermind behind techstarter. With her background in design and digital corporate development, she is responsible for building our platforms and channels to internal and external stakeholders. As an agile coach, she tackles company building challenges in team co-creation in a solution-oriented manner. Kamila is also the contact person for the matchmaking of tech providers in the EDEKA world.
Senior Tech-Scout
Jan is a retail tech expert and is responsible for the scouting of tech innovations. His extensive tech knowledge impresses founders. He uses his contacts to numerous start-up networks, incubation & accelerator programs and universities to identify interesting solutions for EDEKA. If there is an EDEKA fit, Jan will feed the tech solution into our techstarter track – with the aim of providing merchants with technologies that they actually need.
Senior Innovation Lead
Otis is in the lead for our techstarter website and takes care of all topics & developments around the techstarter platform. With his many years of experience in the start-up environment and hands-on mentality, he drives topics constructively and thus makes techstarter the go-to platform for start-ups and merchants to place technical solutions in the EDEKA world. He plays a key role in setting up the techstarter network with the aim of bringing merchants and start-ups together in a beneficial way.
Innovation Lead
Kate orchestrates our Open Innovation Calls and the specific EDEKA challenges, to which the techstarter team calls for solutions. She ensures the successful process of the techstarter track and deeply penetrates the topics – from expert interviews and evaluating solutions, to building test setups to validate solutions in the EDEKA environment. Also, she lets the techstarter network grow big with all outbound communications and marketing strategies towards tech companies and EDEKA merchants.
